Product designer
shaping human-centered
AI systems.

Bringing clarity to ambiguity through structured thinking and emotionally grounded design.

Sophia — real photo
Sophia — illustrated
Illustrated
Real
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Case studies

All projects
C
Catherine
Today · 11:08 PM
She's asking about Dad again
That sounds hard. She doesn't remember he passed — it's not forgetting; it's the disease.
Memory in use
"Mom no longer remembers Dad passed in 2019"
Healthcare · AI Companion

Catherine — An AI Companion for Dementia Caregivers

A retrospective on designing an AI companion for the moments dementia family caregivers face alone — reframing a 2022 chatbot prototype into something that remembers with care and earns trust before engagement.

Role UX Designer
Timeline 2022 → 2026
Retrospective
Memory-aware
Trust-first
View case study
+12.4%
+8.1%
+3.7%
FinTech · Mobile App

FinTrack — Personal Finance Reimagined

Redesigned a legacy finance app used by 200k+ users, reducing cognitive load and boosting daily active usage through smarter data visualization and a streamlined onboarding flow.

Role Lead Product Designer
Timeline 5 months
+34% DAU
−42% Drop-off
4.8★ App Store
View case study
Good morning,Sophia 👋
Monthly streak
28 days
🔥 Personal best — keep it up!
Today
Week
Month
🧘
Morning meditation
10 min · 8:00 AM
Done
🏃
Afternoon run
30 min · 5:30 PM
Soon
Wellness · iOS & Android

Bloom — Habit Tracking for Real People

Designed a habit-tracking app from 0→1, balancing motivational psychology with a calming, distraction-free UI that helps users build lasting routines without overwhelm.

Role Solo Designer
Timeline 3 months
50k+ Downloads
71% Retention
#1 Health chart
View case study
Nexus Dashboard
Q2 2025
$2.4M
Revenue
1,842
Active users
94%
CSAT score
Monthly performance
Enterprise plan↑ 24%
Pro plan↑ 12%
Starter plan→ 2%
B2B SaaS · Web App

Nexus — B2B Analytics Dashboard

Rebuilt the data experience for a B2B SaaS platform serving enterprise teams, transforming a cluttered spreadsheet-like interface into a focused, decision-ready analytics hub.

Role Senior UX Designer
Timeline 7 months
−28% Support tickets
+19% Upsell rate
View case study

Design, strategy
& everything between

From early discovery through polished delivery — I bring a full-stack design approach to every project I touch.

🔍
Research & Strategy
Grounding every design decision in real user insight and business goals.
User Interviews Usability Testing Journey Mapping Competitive Analysis
🛠
Tools & Craft
A sharp toolkit for every phase of the design process.
Figma Framer Principle Maze Notion HTML/CSS

Let's create something
remarkable together

Whether you have a product to build, a design challenge to solve, or just want to talk shop — my inbox is always open.